[ecis2016.org] If you have listed your property online for sale or have uploaded a video walk-through, it is important that the property looks appealing to buyers, to get them to contact you
With site visits now transformed to virtual tours and digital walk-throughs, owing to the enforcement of social distancing norms following the Coronavirus (COVID-19) pandemic, it is imperative for sellers to make their unit look beautiful in reality and on screen. If you have listed your property online for sale or have uploaded a video walk-through, it’s important that the property looks appealing to buyers, to get them to contact you.
You are reading: Ways to make your home look appealing on screen
How to decorate your home for a video walk-through?
Remove the clutter
Organise your place as you would have done, if there would be an actual site visit. Be it a toy box or your personal belongings, remove it from sight, allowing the buyer to see and imagine the space as is, instead of seeing your stuff everywhere.
Turn on all the lights
For videos, it is advisable to switch on all the lights, as this will make the space look brighter and bigger. Moreover, this will keep the video shoot consistent in terms of lighting. You would not want a video, where certain elements of a home are shot in the dark.
Keep pets out of view
Avoid including family members, pets and personal items in your video walk-through. Instead, keep the space as empty as possible.
Start the video at the front door
If you are shooting the video tour with your smartphone camera, start from the main door and then plot your route through each part of your home. Also, you can do a background narration about the features, flooring and other things related to your property.
The panning of the camera should be smooth
Try using a selfie stick or a tripod for shooting the video, to avoid blurred scenes. This will also help in smooth panning when showing overhead storage space, etc.
How to click pictures for online listings
Take low angle shots
Keep your shots a little lower than eye level. This will make your house look bigger and grander. Most architectural magazines use low-angle shots, to give a vast look to the space.
Do not tilt your camera up or down but try to set it straight. Tilting the camera results in distorted vertical lines on your photo, making it look unprofessional. Keep the camera sensor parallel to the space and you will get beautiful pictures. You can use the ‘Grid’ option in your camera settings, to help keep your smartphone straight.
Using smartphones for pictures
You do not have to buy a DSLR camera for the photoshoot. These days, even smartphone cameras are well-equipped, to give you professional-looking pictures. If you want, you can add a watermark to your pictures. If you are using a professional camera, avoid using the wide-angle lens, as it makes items appear closer to the camera.
Do not use a flash
Always take pictures with natural light but avoid harsh sunlight, as well as flash. Smartphone cameras are well-equipped to click decent shots, even in low light. You can use a tripod and put a timer, for a nicer click. This way, you can avoid getting blurred images.
Do shoot the important part of the house
Always include chest-level shots of the master bedroom, kitchen, living room, bathroom and an exterior shot. This will help the buyer understand the interiors of the house. These shots will also have a lasting impression on the investor. If the unit is empty, you can shoot the vacant room with lights on, to show the vastness of the space.
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