[ecis2016.org] We look at the advantages of choosing professional fenestration brands, when it comes to installing doors and windows in a home
Most home owners spend a significant amount on purchasing the right fenestration products for their homes. Although there is a wide range of products available in the market, buyers must consider another crucial aspect – quality and range of service being provided at both, the pre and-post sales stages.
Typically, customers tend to overlook this, when choosing fenestrations solutions. Unfortunately, while sales representatives may be available at customers’ beck and call, once the sales have been concluded, service requirements may not be similar to pre-sales promptness. Also, with local fabricators, there is always the possibility of them shutting shop, which leaves the customers high and dry without any support.
So, if any problem in the product arises in the future, customers may be forced to opt for quick-fixes and services from local carpenters who use substandard materials and possess subpar skills. Consequently, these temporary solutions may end up ruining the windows/doors installed, creating more problems later.
Keeping these ground realities in mind, customers should select companies with a reliable track record in promoting branded fenestration solutions. There are multiple benefits of fenestration firms with professional services.
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Home renovation projects can usually be time-consuming, depending on the degree of changes required. This is particularly challenging for customers with full-time jobs who can only devote weekends to get the work done. For organised companies, removing old windows or doors and installing new ones can all be managed over the weekend or even in a single day. What’s more, customers need not bother about any running around, clearing the mess after installation or other related issues, as these firms provide end-to-end solutions. All of this is managed without disturbing the customer’s family life.
Imagine being promised delivery of all fenestration solutions within a week and then having the deadline extended by a week, or a fortnight, or even a month. As home interiors customers will attest, issues of overshot deadlines are commonplace. However, when working with professional fenestration brands, such hassles do not arise, because their team will provide a realistic deadline and ensure timely delivery of products and proper completion of installation.
Often, customers find that fenestration companies have simply done what they were told. Only after they live in their new homes, do customers realise the doors/windows are not appropriate for their surroundings. Immense time, energy and money are then wasted, in resolving issues and fixing the appropriate products.
In such scenarios, a branded fenestration company is the best option, as they will recommend the most suitable solutions after understanding the customers’ requirements. Such solutions will take into account the interiors, ambience, budget, light and climatic conditions, as well as ventilation needs. These value-added services ensure that the products installed last for years or decades.
Many home owners are aware of how false promises on product deliveries and timelines can mar the happiness of shifting into their new homes. As a result, a well-within-the-budget project overruns its allocated expenditure. Fortunately, such issues will not occur with professional fenestration teams, who will offer realistic estimates of the project work while providing products with fixed prices, thereby ensuring that customers do not feel fleeced. Additionally, customers will be offered a range of products across different price points, to suit every budget.
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When renovating a new or old home, the project team must have an absolute awareness of the structure in question. Lack of expertise in this domain can threaten the structural integrity of the home. A professional fenestration team will make certain their renovation work maintains and maximises the home’s structural integrity, preventing short or long-term threats.
One of the best ways to assess the credentials of a fenestration brand is by checking their track record of completed projects and the quality of work done. Such brands would have handled a broad spectrum of projects – big and small. Although local fenestration firms may offer lower-priced products, the quality and craftsmanship would not be in the same league as the big brands. Moreover, project management would not be their forte, which is the specialisation of branded fenestration firms. Therefore, project expertise and work quality should supersede pure price point considerations.
Working with local carpenters or fenestration companies may involve a great degree of to and fro, in selecting the right products, negotiating purchase and installation rates and tying up any loose ends after installation. None of this is a concern with brands offering quality fenestration products, because their USP lies in providing one-stop solutions. Thanks to their organised processes, transparent pricing and robust after-sales services, customers need not worry about these issues before or after installation.
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Seamless aftersales service is one of the biggest differentiating factors between local entities and brands with a pan-India presence. While local players are keen on winning a work contract, completing the job and then receiving the final payment, post-installation service is not necessarily their strong point. Conversely, national fenestration brands will not be content with one-time projects. Instead, they maintain long-term relationships with all their customers where continuous after-sales services and support are provided for years together, whenever required.
(The writer is business head, Fenesta Building Systems, a division of DCM Shriram Ltd)
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