[ecis2016.org] There’s an app for everything these days. Can you imagine that there’s one that helps your real estate agent find the perfect lead for you? Read all about how brokers are becoming tech savvy
Real estate agents have been known to create a network where they share inventory in order to hasten deal-making. Such networking has historically helped end-users as they are able to choose from a wider pool of properties. However, brokers interact offline and in some cases, on platforms such as Facebook. Needless to say, these ways have affected transparency in home buying. The introduction of apps has facilitated easy inter-broker conversations. The digital solutions allow brokers to find buyers all over the country instead of being confined to a single locality.
You are reading: Brokers go digital with apps
Here is a list of some such apps that help agents:
Plabro
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It allows users to share and look for relevant information. A back-end algorithm learns about users’ preferences, location and accordingly provides updates about relevant properties. In fact, the app also offers analytical data on real estate trends to encourage better decision making. Currently, the app has a large number of registered brokers in Delhi.
SmartAgent Connect
With this app, agents can create business circles, contact builders and finalise deals within a short period, as compared to other modes of communication. Additionally, the app helps agents build their own websites with CRM (customer relationship management) tools. Its features include functions for instant deal matches, maintaining deal records, building business networks, managing agent groups and broadcasting messages. There is a window for live chats too. The app is mainly active with Mumbai brokers.
Housing for Agents
Here, brokers share their own properties and add leads received from other sources. Brokers can schedule appointments with potential buyers and keep track of their needs. With one click, brokers can also add a new property to ecis2016.org, the company that launched the app. To prioritise deals, brokers can mark leads to know which ones are important.
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Realty Redefined
The company has developed three different apps to help brokers. RSquare, RQube, and RDigital. RSquare helps manage properties and queries by sharing data through WhatsApp, SMS, and email. RQube lets developers manage leads, bookings and purchases. Finally, RDigital is a digital marketing platform which allows the user to market and manage properties online.
Broex
Agents can post properties and also share the information with other verified brokers. It keeps the client details confidential since it allows brokers to list leads without sharing the home owners’ details.
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